Sweden Green Building Council (SGBC) approached Ocean in the process of launching Citylab Action – a new certification system for sustainable urban development. They wanted to ensure that they created not only a certification process but a tool that enables sustainability in urban development. SGBC is a non-profit organization owned by its members – companies and organizations within the Swedish construction and real estate sector who wish to develop and influence environmental and sustainability work in the industry. These members all play differing parts in the development process with their own timelines and scopes. As such it was crucial to the SGBC team to capture these various needs in relation to sustainability, to ensure a solution that supports the members.
We designed an approach centered around a co-creative workshop with a mix of representatives from the municipality, contractors, housing companies and SGBC. In this workshop we were able to create frameworks that highlighted the “areas of need” and “areas of opportunity”. These frameworks provided the foundation for a round of validation interviews, to ensure prioritisation and relevance for SGBC. The workshop was also used to visually map the needs of stakeholders throughout the development process from different perspectives, as well as critical points where the sustainability angle might be lost and where support is needed. It was a useful process to capture gaps related to handovers and knowledge sharing. We took the time to focus on incentives and possible benefits to certifying a sustainable urban development process. The format allowed the participants to gain understanding of different perspectives and build on each other’s input and ideas.